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TKG [Women's Project Marketing]

Utilizing a female perspective in business!

Marketing from a female perspective has become an indispensable presence. "I want to create products for women" "I want to conduct campaigns that appeal to women" The TKG team of Taihei Printing's female marketing division will support you. At TKG, we propose solutions from a female perspective to the problems our clients face, conduct brainstorming meetings based on survey research, in-store observations, and experiences with products and services, and recently, we have also been involved in giving lectures at universities, engaging in a wide range of activities. We can assist in solving challenges through marketing that leverages women's sensibilities across various industries and sectors. *TKG = "T = Taihei Printing, K = Planning Women, G = Five Senses" ◆ TKG PRESS Web Magazine http://www.taihei.co.jp/tkgpress/ *This is an information tool delivered by TKG members. We provide various topics centered around "Things," "Events," and "Work" from a unique perspective. We update articles at a pace of 1 to 2 times a month, alternating among members.